Donation Pledge Letter | Chaos Theøry

The Chaos Theøøy Pledge: Real Talk, Real Support

Look, I make mental health merch for the people who don't vibe with butterflies and inspirational quotes about sunshine.

You know the side of mental health that isn't pretty. The 2 AM spirals. The dark humor that gets us through. “I'm fine" means "please ask again." That's my audience. That's us.

And because we keep it real here, I'm keeping it real about where your money goes.

Introducing Chaos Theøry Community Pledge

I'm partnering with NAMI Western Carolina—because they provide free support groups and resources to people in our community who are fighting battles we don't always see.

Here is exactly how this works. No fluff. No performative charity. Just a solo artist trying to give back.

Phase 1: The Foundation
I'm a one-person operation. Before I can help anyone else, I need to keep the shop alive. Once we hit $1,000 in total lifetime sales, the giving begins.

Phase 2: The Sliding Scale (The "Better We Do, The More They Get" Rule)
After that $1,000 milestone, I look at every quarter:

· Quiet Quarter (under $1,000 in sales): 5% goes to NAMI. (We're still showing up.)
· Solid Quarter ($1,000 - $2,500): 7.5% goes to NAMI. (We're growing.)
· Banger Quarter ($2,500+): 10% goes to NAMI. (We made some noise, and so do they.)

Why a sliding scale?
Because I'm not a corporation. I'm a human with a printer and a vision. Some months are feasts, some are famine. But no matter what, NAMI gets a piece. And when do you all show up for the dark, weird, real side of mental health? They're showing bigger.

Transparency
I'll post the numbers every quarter—the good, the bad, and the ugly. You'll see exactly what we sold and exactly what went to NAMI.

Thanks for being here. Thanks for being real. Thanks for buying the stuff that makes the "normal" people uncomfortable.

We're building something different.

💀💚
Meredith A.